Select Your Email Types
In this video, we'll introduce four popular types of emails you can use to support your business, and define what a contact plan is and why it's important.
In Email Marketing
Plan Your Email Content
In this video, we'll guide you through the content planning process for your overall email marketing efforts, and how to plan content for individual marketing emails.
Proofreading and Testing Your Emails
In this video, we'll talk about why it's a good idea to use preview mode for proofreading and testing and how to create a 'test' segment to verify functionality and display across devices.
Developing Compelling Email CTAs
In this video, we'll talk explain why buttons are the best choice for CTAs and how to create a CTA button that gets clicked.
Creating a Beautiful Email Banner Image
In this video, we'll explain the importance of your email banner and share some design considerations when creating it.
Writing Subject Lines That Get Email Opens
In this video, we'll explain the importance of an email's subject line and share best practices for writing email subject lines.
Complying with Email Regulations
In this video, we'll introduce some guidelines that will help you stay in compliance with a range of email regulations as well as some of the reprecussions associated with non-compliance.