Getting Started Email Marketing: Overview
In this course, you'll learn a four-step process to kickstart your email marketing efforts; how to design professional-looking emails; guidelines for managing email marketing logistics, and tracking metrics, and how to use GoDaddy Email Marketing.
In Email Marketing
Set Goals for Your Email Marketing
In this video, we'll share the three questions to answer when setting goals for your email marketing and how the answers to these questions inform your goals.
Creating a Beautiful Email Banner Image
In this video, we'll explain the importance of your email banner and share some design considerations when creating it.
Crafting High-Quality Email Content
In this video, we'll provide several tips for creating customer-first email content and discuss layout suggestions to encourage readability.
Ensuring Your Emails Look Professional
In this video, we'll share the design elements that influence the look and feel of your emails and discuss some best practices for each element to ensure your emails look their best.
Plan Your Email Content
In this video, we'll guide you through the content planning process for your overall email marketing efforts, and how to plan content for individual marketing emails.
Writing Subject Lines That Get Email Opens
In this video, we'll explain the importance of an email's subject line and share best practices for writing email subject lines.