Born: Beloit, WI
Residence: Phoenix, AZ
Website: www.danicaracing.com

In seven short years, Danica Patrick has risen from IndyCar® Rookie of the Year to Superstar. Former team-owner Bobby Rahal has dubbed her the "first real media star in IndyCar since (Mario) Andretti and (A.J.) Foyt."*

Widely credited with bringing new interest and fans to open-wheel racing, Danica's fame has often overshadowed events on the track. Whether she's walking the red carpet or driving the Vegas strip, fans simply can't get enough of her.

Danica has appeared in numerous commercials, a Jay-Z music video, an episode of CSI:NY – she even played herself in an episode of The Simpsons. She's been mentioned in a total of 227 articles in Sports Illustrated, featured on the cover twice, and has appeared in the legendary swimsuit edition. Twice.

After splitting her time between IndyCar and NASCAR® in 2011, Danica will compete full-time in stock car racing starting in 2012 with Go Daddy's sponsorship.

And just in case there's any doubt, she's already having a powerful effect on NASCAR viewers. According to Nielsen Television Research, her 2010 Nationwide Series debut at Daytona resulted in a 35 percent increase in viewership.

Danica's star has never been brighter – and Go Daddy has never been prouder to be her sponsor.

  • Ended the 2011 NASCAR season – her second part-time season – with three top-10 finishes, including a fourth-place finish in Las Vegas.
  • Finished #10th in the 2011 IndyCar Series standings, logging one top-5 and nine top-10 finishes out of 17 starts. Holds the series record for consecutive races running at the finish (50).
  • During seven seasons in IndyCar, she had 63 top-10 finishes in 115 career starts.
  • Best finish by a woman in a NASCAR top-circuit race (4th place at Las Vegas Motor Speedway – March 5, 2011).
  • First woman to win a major open-wheel race at Motegi, Japan (2008).
  • First woman in history to lead laps in the Indy 500 (2005).

* "Danica changed open-wheel racing," Holly Cain, 10/14/11, FoxSports.com

 
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™ 2012 Stewart-Haas Racing
IndyCar® star Danica Patrick teamed up with Go Daddy in late 2006 when she was just getting her start in IndyCar® racing. Within four months of becoming the first woman driver to lead an Indy 500 race, Danica signed a sponsorship deal with Go Daddy. "Danica is edgy, innovative and fun - all qualities we identify with at Go Daddy," Go Daddy Founder Bob Parsons said of the 24-year-old IndyCar rookie.

To unveil the car she would be driving in her first year with Andretti Green Racing Team, Danica drove it around downtown Chicago on a rainy day in September 2006. At the media event that followed, Danica's name was on everyone's lips. Within months, Danica appeared in two television ads for GoDaddy.com.

Calling the Indy 500 the "Super Bowl of racing," Bob stepped up his Indy involvement the following spring, signing on as a presenting sponsor of the 2007 Indy 500 broadcast. For the second year in a row, Danica finished 8th, losing the race to teammate Dario Franchitti.

In early 2008, after weeks of negotiations with Network censors, Bob took a different approach to Super Bowl advertising. Rather than shelf the ad censors refused to approve, Bob created another commercial designed to drive viewers to their computers to see the "real" commercial. This one was approved.

Danica's "Exposure" commercial broke all the records. Before the game was over, GoDaddy.com recorded an amazing 1.5 million visits, compared with the previous year's record of 500,000. Even days afterwards, traffic to the site remained unusually high.

On April 20, 2008, Danica became the first woman driver to win an IndyCar race, taking the Indy Japan 300 after the favorites were forced to stop for fuel in the final laps. She finished 5.8594 seconds ahead of pole-sitter Helio Castroneves, taking the lead on the 198th lap of the 200-lap race. "It's a long time coming," Danica said of the win.

"For us, there was never a question of IF Danica could win," Parsons said after the victory, "we've believed in her from day one."

To prove it, Go Daddy renewed its sponsorship of IndyCar's most popular driver and the Andretti Green Racing Team to extend through 2009. "No other celebrity brings it all to the table like Danica," said Parsons, announcing the continued sponsorship. "She's fast. She's focused. She's smart. She personifies all the things GoDaddy.com is about."